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At the same time as Pride celebrations take place all over the world, the FIFA World Cup is being hosted in Russia, one of over 70 countries where same-sex relations are not allowed. 

 

In the face of this, a small group of creative activists from Brazil, Spain, Russia, The Netherlands, United Kingdom and United States have teamed up to create a one-of-a-kind-jersey. A global symbol of equality and acceptance. 

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Extraordinary ideas
for extraordinary times

ACT /

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We create transformative ideas that breakthrough in today’s culture where every brand needs to show it cares. 

 

UNITED NATIONS DEVELOPMENT PROGRAMME

"'Save Your Species': United Nations Uses Dinosaur In Fossil Fuel Message."

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MARS SUCKS

"A Billboard Outside Of SpaceX Headquarters Targeted Elon Musk’s Plans For Planet Colonization On Earth Day.” 

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6 FEET COVERS

"Iconic Album Covers Redesigned To Showcase 
Social Distancing."

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DOVE

"Dove Wants Women To Redefine Beauty."

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SURFRIDER FOUNDATION

"Surfrider's Brilliant 'United States And Oceans Of America' Frames Environmentalism
As Patriotism."

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REN CLEAN SKINCARE

"#WeAreAllies: An Initiative By REN Skincare To Protect The Planet"

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BURGER KING

"Burger King Sells Gay Pride Whopper."

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SPORT RECIFE FOOTBALL CLUB

"How Thousands
Of Football Fans Are Helping To 
Save Lives."

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SAME TEAM JERSEY

World Cup Jerseys Like You've Never Seen Them Before: Designers Create Amazing Rainbow Jerseys To Celebrate Pride.

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